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Social Media Marketing Online Course

Through our social media marketing classes you will understand how to build and launch an effective social media strategy for your business, and analyse results in a measurable, actionable way.

Course Instructor Edutainer

₹1000.00 ₹1300.00 23% OFF

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Course Overview

  • Research, develop and execute a social media strategy
  • Research, plan, create and post social media content
  • Manage your social media marketing efforts, online reputation, crisis response and social media policies
  • How to use Facebook, YouTube, TikTok and Instagram for marketing
  • Analyse social media data in order to make informed social media marketing decisions

Course Curriculum

1 Subject

Social Media Marketing Online Course

32 Learning Materials

Module 1

Introduction to Marketing and Social Media Marketing

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Getting to Know Social Media Platforms

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Deciphering Your Target Audience

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Social Media Strategy

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Optimising Your Social Media Profiles

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Basic Data Analysis and Reporting

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Content Creation 101

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introduction to Social Media Management

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Module 2

Target Audience Segmenation

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Social Media Branding

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Identifying, Setting and Measuring Goals

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Social Media Auditing and Competitor Research

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Content Execution and Publishing

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The Dark Side of Social Media

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Data-driven Social Media Marketing

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Advanced Social Media Management

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Module 3

Deep Dive Into Using Facebook

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Facebook Best Practices and Using Messenger

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Getting the Most Mileage Out of YouTube

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Exploring Instagram in Detail

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Get Tweeting With Twitter

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Taking an Interest in Pinterest

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Delving Into LinkedIn

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Using Snapchat and Tiktok for Business

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Module 4

Monetisation and revenue generation

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Monetisation - Practical

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Social media for SMEs

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Social media for NPOs

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B2B and lead generation

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B2B - Practical

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Social media and search

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Extended Social Media Management

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